Small Ideas
Fine Touches of Big Ideas.
"Small Ideas" is a creative archive of cool advertisements, campaigns, creative and/or media ideas.
It is created & maintained by Miki Sim Li Fen, an ad student based in Singapore.
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Posts tagged TVC
Agent Provocateur - Private Tapes
Private Tapes is a series of short, ‘home-made’ film clips of women displaying Agent Provocateur’s Autumn/Winter 2010 lingerie to a video camera, in what appears to be her hotel room. A great “voyeuristic viral” concept, since these video are only web based and that the stills from them make up the lingerie lookbook…
(via Trendland)
Breaking: Cadbury follow up Gorilla & Eyebrows with new Fish TV advert for #Spots v #Stripes!
Check out the advert for their new London 2012 Olympic Game campaign on YouTube now - their planing the biggest, funnest game ever with teams co-ordinated across Facebook, Twitter and a specially commissioned digital hub.
4 notes (via wantandblog)
barclays - fake
Barclays uses “Fake”, a special effects laden television commercial, to present its financial advice as a source of integrity in the midst of unreliable and precarious financial industry. The star of the ad, walking towards Wall Street in New York City, finds himself knee deep in a world of financial fraudulence, symbolised by a world in which nothing is as it seems. The spot closes with the tag line ‘Barclays – Bank on Substance’. “Fake” won a Bronze Film Craft Lion for Production Design at Cannes International Advertising Festival.
(via The Inspiration Room)
Optus Secret Training Camp
The animals where shot on location in South Africa and the athletes in a studio in Australia. The spot was created by M&C Saatchi and directed by Paranoid US, according to which ‘post-production was a two month full-scale effort. With animals, a night time setting, a child actor and soccer celebrities, it was no easy feat to get the final result’.
This is probably cooler than the Nike or Adidas World Cup videos
